B.B.A. Data Analytics
The BBA in Data Analytics will give students an overview of the various methodologies of data analytics with a specific focus on data collection, preparation, storage, mining, and visual presentation with the express purpose of improving business outcomes. Students will explore various methodologies for extracting value from data using computer software to identify key factors that will improve business outcomes. Students will also learn to apply statistical models to economic data.
Business Core Courses
Required of all BBA students.
*BUAD 202 is required of all Freshman BBA majors. Junior level transfer students may substitute a business elective for this class with approval from their advisor. Southwestern students who are changing from another major to a BBA are also required to take BUAD 202 unless their advisor recommends an alternative.
Data Analytics Concentration
Data Analytics Core Electives
Choose 2 classes